Global Bourbon Professional Market Insights, Players, Region, Type & Application Analysis 2018-2029

Length- 106 Pages | Published Date - 2023-04-07 | Report Id- 1944
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The report aims at estimating the market size and future growth potential of Bourbon market across different segments such as type, application and geography. The base year considered for the research is 2022, and the market size is forecast from 2023 to 2029.

This report aims to provide a comprehensive presentation of the global market for Bourbon, with and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Bourbon.

Within the research scope of this report, it shows that the global Bourbon market had a market size of about 1993.30 Million USD in 2022, growing at a CAGR of 7.59% during 2023-2029 to 3326.19 Million USD in 2029.

MARKET COMPETITIVE LANDSCAPE:
Major players in this market include Beam Suntory, Heaven Hill, Brown-Forman, Diageo (Bulleit), Wild Turkey (Campari), and etc.
---The combined market share of the Top 3 players in the global Bourbon market is about 68.89%.

REGION SHARE:
The report covers the market size information of major Regions/Countries around the world, including NA/United States, EU/Germany, APAC/China, LA/SA, MEA and etc.
---In the geographical distribution of Bourbon market in 2022, the United States has the largest market size and its market share is about 83.00%, followed by Europe and its market share is about 9.00%.

SEGMENT OVERVIEW:
This report conducts segment analysis on type and application level. Type segment includes Traditional Bourbon, Wheat Bourbon, etc. Application segment includes Supermarkets/Hypermarkets, Convenience Stores, etc.
---Traditional Bourbon contributes approximately 53.00% share to the market in 2022.
---Independent Retailers contributes approximately 38.00% share to the market in 2022.

The research methodology used to estimate and forecast the Bourbon market begins by capturing data on key market player revenues through secondary research. The bottom-up procedure has been employed to arrive at the overall market size, by considering the revenue of key players in the market. After arriving at the overall market size, the total market has been split into several segments and sub-segments, which has been verified through primary research by conducting extensive interviews with key people such as industry experts, executives. This data triangulation and market breakdown procedures have been employed to complete the overall market engineering process and arrive at the exact statistics for segments and sub-segments.

This report provides the integrated ecosystem of the Bourbon market which offers holistic view of current demand and vendor side market. The research study answers several significant questions, primarily which market segments to focus on in next two to five years to prioritize factors such as resource effort, and investment.

Key Target audience:
Bourbon Manufacturers and Suppliers
Research and Development (R&D) Companies
Business Research and Consulting Service Providers
Research Organizations
Academic Centers and Universities Associations and Industrial Bodies
Technology Investors

The bourbon market has been experiencing several notable trends that are shaping the industry. Here are some key market trends observed in the bourbon market:

Growing demand for premium and craft bourbon: There has been an increasing consumer interest in premium and craft spirits, and bourbon is no exception. Consumers are seeking unique and high-quality bourbon offerings that exhibit craftsmanship, distinct flavor profiles, and limited production. This trend has led to the rise of craft distilleries producing small-batch and artisanal bourbons, catering to the demand for premium and niche products.

Global popularity and export growth: Bourbon”s popularity has transcended its traditional base in the United States and has gained recognition worldwide. International markets, including Europe, Asia, and Australia, have shown growing interest in bourbon, leading to increased exports. This trend is driven by factors such as increased global travel, cultural appreciation for American whiskey, and the desire for authentic and unique spirits.

Expansion of bourbon tourism and distillery experiences: Bourbon tourism has seen significant growth in recent years, with visitors flocking to distilleries in Kentucky and other regions known for bourbon production. Distilleries are investing in visitor experiences, including guided tours, tastings, and immersive educational programs, to capitalize on this trend. Bourbon enthusiasts and tourists are seeking opportunities to learn about the history, production process, and heritage associated with bourbon.

Rise of flavored and innovative bourbon expressions: Bourbon producers are experimenting with flavored and innovative expressions to cater to evolving consumer preferences. This includes the introduction of flavored bourbons infused with fruits, spices, or other natural ingredients. Additionally, distilleries are experimenting with different cask finishes, aging techniques, and mash bills to create unique flavor profiles and limited-edition releases. This trend aims to appeal to a broader consumer base and provide variety in the bourbon market.

Emphasis on transparency and authenticity: Consumers are placing a premium on transparency and authenticity when it comes to spirits, including bourbon. They are seeking brands that provide clear information about sourcing, production methods, and aging processes. Distilleries that prioritize transparency and authenticity in their storytelling and marketing strategies tend to resonate with consumers, who value the craftsmanship and heritage associated with bourbon.

Expansion of bourbon cocktail culture: Bourbon has become a key player in the cocktail renaissance, with bartenders and mixologists showcasing its versatility in a wide range of cocktails. This trend has spurred the demand for bourbon in the on-premise sector, including bars, restaurants, and cocktail lounges. Bourbon-based cocktails, such as the Old Fashioned, Manhattan, and Whiskey Sour, continue to be popular choices among consumers.

Sustainable and environmentally conscious practices: With the growing focus on sustainability and environmental stewardship, distilleries are adopting practices that minimize their environmental impact. This includes initiatives such as water conservation, energy efficiency, waste reduction, and the use of locally sourced ingredients. Consumers are increasingly conscious of the sustainability efforts undertaken by bourbon producers, and this trend aligns with their values and preferences.


Highlights-Regions
North America
Europe
China
Japan
Korea
Southeast Asia
India
South America
Middle East & Africa

Player list
Beam Suntory
Heaven Hill
Brown-Forman
Diageo (Bulleit)
Wild Turkey (Campari)
Sazerac Company
Four Roses (Kirin)
Jefferson”s Bourbon (Pernod Ricard)
Angel”s Envy (Bacardi)
Willett Distillery
Others

Types list
Traditional Bourbon
Wheat Bourbon
Rye Bourbon

Application list
Supermarkets/Hypermarkets
Convenience Stores
Independent Retailers
Online Sales

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Global Bourbon Professional Market Insights, Players, Region, Type & Application Analysis 2018-2029

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